In-GameAdvertising Workshop

Tuesday

,

August

18th

2020

14:30

In-Game

Advertising Workshop

Quiero participar

A different type of event.

Leverage agile frameworks to provide a robust synopsis for high level overviews. Iterative approaches to corporate strategy foster collaborative thinking to further the overall value proposition.

A different type of event.

Leverage agile frameworks to provide a robust synopsis for high level overviews. Iterative approaches to corporate strategy foster collaborative thinking to further the overall value proposition.

El día 18 de agosto estaremos dando una capacitación exclusiva sobre la publicidad dentro de los videojuegos mobile.

Esta categoría, muchas veces mal entendida por publicistas y marcas, ya cuenta con 2400 millones de usuarios únicos a nivel global y significa la mitad de todas las aplicaciones descargadas en las tiendas de apps en IOS y Android.

El foco de la publicidad mobile está rápidamente recuperando el tiempo perdido y aprovechando las ventajas del in-gaming advertisement para llegar a audiencias variadas, con formatos dinámicos, interactivos y con métricas de engagement únicas en la industria.

Contenido del

workshop:

01

Introducción a la publicidad de videojuegos mobile

02

Perfiles de usuarios

03

Ecosistema in-gaming

04

Oportunidad en Latinoamérica

05

Caso de éxito Pepsico & Omnicom

06

Best practices y benchmarks de campañas

18 de agosto de 2020

12.30 hs MX / 14.30 hs ARG

July 8th at 9 AM Eastern Time (ET) / 3 PM Central European Time (CET)

Duration: 40 minutes

The Final Countdown!

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Speakers

Paula Kiernan

Product Marketing Lead -

Entravision Digital

Rodrigo Sosa

Director Digital -

Omnicom Media Group

INSCRIBIRME

Un evento creado por:

In-Game AdvertisingWorkshop

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Clear your calendar - It's going down! Bedford V2 kicks off on April 20th, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

Speakers

Jimmy James

Marketing Operations

Fred Phillips

Sales Operations

Betty Bassinger

Marketing Operations

Chad Chillwick

Sales Operations

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Leverage agile frameworks to provide a robust synopsis for high level overviews. Iterative approaches to corporate strategy foster collaborative thinking to further the overall value proposition.

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